--- title: "Here’s which smartphone apps have the most usage on iOS & Android" locale: "en" language: "en-HK" published: "2016-02-05T03:38:44.000Z" updated: "2026-03-18T07:53:09.115Z" canonical: "https://accordhk.com/blog/heres-which-smartphone-apps-have-the-most-usage-on-ios-android" --- # Here’s which smartphone apps have the most usage on iOS & Android Today has shared the monthly report on both smartphone and app marketshare. The data released today reflects the three-month average ending in December of 2015. The report breaks down the top smartphone platforms, manufacturers, and perhaps most interestingly, the most popular apps… Facebook remains the most used app on smartphones, reaching 76.8% of all smartphone ## In brief Facebook was the most-used smartphone app, reaching 76.8% of users aged 18 and older in the three-month average ending December 2015. Apple led smartphone manufacturers with 42.9% market share, while Android led platforms with 53.3%. The age restriction may affect app rankings. Today has shared the monthly report on both smartphone and [app marketshare](). The data released today reflects the three-month average ending in December of 2015. The report breaks down the top smartphone platforms, manufacturers, and perhaps most interestingly, [the most popular apps]()… Facebook remains the [most used app]() on smartphones, reaching 76.8% of all smartphone users that are 18 or older. Facebook Messenger comes in second place with 62.5%, while [apps]() from Google round out the top 7. Apple Music, which accounts for anyone that uses the [Music app]() on iOS, even if they don’t use the streaming aspect, achieved 32.2% reach during this time. Apple Maps came in slightly lower at 29.1%, compared to the 50.9% of Google Maps. The extra reach of Google Maps, however, is likely due to the fact that the [app]() is available on both iOS and Android. One interesting thing to note, however, is that these reach percentages only account for smartphone users 18 years or older. This restriction likely skews data somewhat. For instance, Snapchat does not make the list of the [top 15 most used apps](), despite it being one of the most popular and fastest growing [apps]() among teenagers. Likewise, Twitter comes in 15th place in this ranking, but would likely place higher if the data accounted for users under the age 18. Apple still holds the title as the top smartphone manufacturer this time around, although it did slip slightly. The report shows that Apple holds 42.9% of the market, a 0.7% change compared to the previous month’s report. On the Android side, Samsung, LG and Motorola all saw minor increases of 0.8%, 0.5%, and 0.5%, respectively. It’s worth noting that the data released from  last month also saw Apple decline by 1%, making it back-to-back months of decline for the company. Nevertheless, it still leads overall. In terms of the top smartphone platforms, [Android]() still holds the lead with 53.3% of the market, an increase of 1%. [Apple’s iOS]() accounts for 42.9%. Again, that’s a 0.7% decrease compared to last month. With arguments of “peak iPhone” floating around, these numbers are somewhat interesting, but in the long run, minor marketshare fluctuations are nothing to worry too much about. > [Here’s which smartphone apps have the most usage on iOS & Android]() ## Frequently asked questions ### What period does the report cover? The report reflects the three-month average ending in December 2015. ### Which smartphone apps had the highest usage? Facebook led with 76.8% reach among smartphone users aged 18 and older, followed by Facebook Messenger at 62.5%. Google apps occupied the remaining places in the top seven. ### Does Apple Music's reach include people who do not use streaming? Yes. Its 32.2% reach includes anyone using the Music app on iOS, even if they do not use its streaming features. ### How does the age restriction affect the app rankings? The figures include only smartphone users aged 18 and older, which the article suggests may skew the rankings. Snapchat did not make the top 15, and Twitter ranked 15th, though the article suggests Twitter would likely rank higher if younger users were included. ### Which manufacturer and smartphone platform led the market? Apple led smartphone manufacturers with 42.9% market share despite a slight decline. Android led smartphone platforms with 53.3%, while iOS accounted for 42.9%.